Brand News
Sensai sharpens global growth focus with haircare comeback and travel retail expansion
Sensai is stepping up its international growth drive through travel retail expansion, new market entries and a return to premium hair and scalp care as part of Kao Group’s wider Global Top Sharp strategy.
Fatima 1932 brings Turkish fragrance heritage to Istanbul and Jeddah King Abdulaziz airports
Fatima 1932 aims to position its combination of Turkish heritage, craftsmanship and storytelling as a point of difference in the niche fragrance market.
New Strange Predictions contest and latest results as a blockbuster sports weekend approaches
Our popular readers’ contest is back again, this time challenging industry knowledge of rugby and F1 motor racing.
Exclusive: Puig and Extime debut Dries Van Noten’s ‘Impossible Combinations’ at Charles de Gaulle
Dries Van Noten’s first-ever travel retail animation brings the fashion house’s ‘Impossible Combinations’ philosophy to Paris Charles de Gaulle with refillable design, live embroidery and cross-category beauty discovery.
Paradies Lagardère expands destination-led retail at San José Mineta Airport with four concepts
The Goods @ SJC with Hip & Humble, Plaza de San José, Poppy’s Essentials and SJC Exchange bring local brands, food and travel essentials to Paradies Lagardère’s latest airport retail openings.
Shinsegae Duty Free taps Amorepacific loyalty platform to drive data-driven customer engagement
The pioneering partnership connects Amorepacific’s Beauty Point programme with Shinsegae Duty Free’s online store, creating new opportunities to reward shoppers and build longer-term customer relationships.
‘Take the Taste With You’ – The Hershey Company unveils revamped TREX portfolio
The major portfolio transformation spans new products, refreshed packaging and an experience-led global activation platform called ‘Take the Taste With You’.
Mixed bag for Pernod Ricard global travel retail in FY26 as sales ease -3%
The French drinks powerhouse experienced contrasting travel retail fortunes through its financial year with positives in China, Europe and the Americas being offset by challenges in South Korea and the Middle East.
Coty builds BOSS Bottled Beyond momentum with Americas travel retail pre-launch
Coty is building BOSS Bottled Beyond with an Americas travel retail avant-première spanning immersive experiences, digital engagement and OOH media in Mexico, Argentina and Brazil among others.
Sol de Janeiro, ATÜ Duty Free and Gebr. Heinemann ‘Make Life Cheirosa’ at Antalya Airport pop-up
Sol de Janeiro is dialling up the colour, energy and experiential retail at Antalya Airport with one of its most ambitious travel retail activations to date.
Beluga Vodka puts premium positioning in focus with Heinemann activation at Hamburg Airport
Running through 31 August, the activation uses an Art Deco-inspired space, guided tastings and an exclusive passport cover to drive brand engagement.
AdVini and Lagardère bring French wine discovery to life with summer tasting activations
AdVini is celebrating the diversity of French wine at Marseille Provence and Amsterdam Schiphol airports through a series of tasting-led activations with Lagardère Travel Retail.
