Copenhagen Airport introduces innovative new eyewear service with The Optical Studio – 05/06/08

The Optical Studio offers passengers the chance to buy tailormade glasses before they fly from Copenhagen

DENMARK. The Optical Studio opened at Copenhagen Kastrup Airport on 1 June, offering eye examinations, a broad range of glasses and quick, professional advice. As part of the service, departing passengers can now have a pair of new, individual glasses fitted in just 15 minutes.

“Many people familiar with the optometry industry are surprised that we can produce an individualised pair of glasses at The Optical Studio in just 15 minutes based on commonly used types of glasses,” said Shop Manager Gudjon Gumdundsson.

“We can do that because we have a well-trained, professional team of employees, a large inventory of eyeglass lenses and a broad range of frames from all the well-known brands.” These include Prada, Chanel, Lindberg, Versace, Bulgari, Ray Ban and many others.

Optician Kjartan Kristjansson developed The Optical Studio concept in Iceland and has refined it over a ten-year period at Keflavik International Airport there.

According to Henrik Busch, Copenhagen Airport’s Director of Commercial Affairs, the concept of The Optical Studio fits well into the airport environment.

“Time is important at an airport, and we focus on offering passengers a range of possibilities of filling their waiting time by practical and pleasant experiences,” he said. “We are impressed by The Optical Studio’s professional concept and the success they have achieved in Iceland. It was therefore a natural step next for us to offer Kjartan Kristjansson a location in our new international “shopping street” – where the shop’s famous brands fit well into the product ranges offered by other shops. The first pair of glasses sold were delivered to the customer at the gate before departure – that is good service,” said Busch.

More sophisticated types of glasses take five to seven days to make. The glasses are then posted to the customer. As an alternative, passengers can pick up their glasses the next time they arrive or are in transit at the airport.

Passengers having an eye examination done or waiting for their new glasses are offered a cup of coffee or a refreshment in the small bar in the shop, while the optician completes the order.

The Optical Studio is located in T3 next to the Sand clothing store.

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