American watch distributor E. Gluck has launched wearable tech accessories for its key fashion watch brands, including Anne Klein, Armiton and Torgoen, which will hit the spotlight during next week’s TFWA World Exhibition (Blue Village F15).
E. Gluck formed a strategic partnership with WITHit, one of the largest wearable tech accessory manufacturers in the USA, last year.
With over 500 million wearable devices in use globally, and the expectation of strong future growth in the global smart watch market, E. Gluck is positioning WITHit to be an international leader in the category. Its products include not only bands for Apple, Fitbit, Samsung and Garmin smartwatches, but also Apple Watch device protection, AirPods cases, and AirTag covers.
E. Gluck said it has leveraged WITHit’s expertise in wearable tech accessories and expanded the product category to their licensed brand portfolio to include Anne Klein, Vince Camuto, Steve Madden and Nine West.
E. Gluck SVP Global & Travel Retail Sales Rob Robertaccio commented: “The introduction of wearable tech accessories from WITHit also allows us to position several of our other brands in the category.
“For example, the loyal Anne Klein watch customer who has added a smart watch to her collection can now style that device with the same stylish, quality looks we offer for our traditional watches.”
As reported, E Gluck will spotlight introduce new watches, along with the accessories, from footwear brand Steve Madden, at the Cannes event. An extended Ocean Plastics Collection under the Anne Klein Consider It label will also be featured.
