FRANCE. Biotherm has extended its body care range with a new treatment for tummies, called Abdo-Choc. It is available now in European, US and Asian travel retail doors. The recommended travel retail price is €26/US$24 for a 150ml tube.
Abdo-Choc is described as a slimming, firming, tightening concentrate for the stomach. Its cocktail of active ingredients includes cocoa bean concentrate, extracts of cola nut and ginseng, in addition to a new, patented hi-tech substance called Wondershape.
This combines tensor polymers and plant-based oligopeptides in a smooth, non-drying gel. This helps the product act as a “cosmetic girdle”, which results in a flatter, firmer tummy, according to Biotherm.
Abdo-Choc should be applied in the morning and/or evening, in smooth, circular movements.
Meanwhile for men, the eyes are a focus, as the Biotherm Homme range is extended with Age Fitness Yeux. It is available now in European, US and Asian travel retail, priced at €28/US$24 for a 15ml pump glass flacon.
The treatment, which features pure olive leaf concentrate and micro-dispersed olive wax, is said to smooth and tone the eye area, making bags, wrinkles and dark circles much less visible.
The creamy gel should be applied morning and/or evening for optimum results.
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