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Jacques Farel’s kiosk at the 2010 TFWA Asia Pacific show in Singapore |
HONG KONG. Asia was a key travel retail focus for Jacques Farel last month, when the company celebrated a new listing onboard a major carrier and presented its range of children’s watches, gift sets and sunglasses at the TFWA Asia Pacific show.
The new listing was achieved onboard Taiwanese carrier EVA Air for the Jacques Farel Kids range of popular ‘Sunday to Monday’ boys and girls gift sets, starting 1 July.
During the Singapore trade show, the children’s watch manufacturer set up a kiosk on The Harston Group stand showing the display unit available to travel retailers.
“The Jacques Farel Kids 2010 kiosk comes shipped flat packed and has been a huge success. Not only is it convenient, it also easily displays your complete range of Jacques Farel merchandise with eye-catching appeal to kids and parents,” said Jacques Farel Director Marketing and Sales Joanne Froidevaux Nixon.
The Singapore show was deemed a success. “Retailers were pleased with the sales performance of the brand and are looking for ways to expand with more locations,” added Froidevaux Nixon. “New contacts were made looking to list the brand onboard airlines and in airports around Asia, the Middle East and various other countries.”
For children, Jacques Farel offers a wide range of watches; watch and silent tick alarm clock sets; and a range of World Cup boys items, including watches, clocks, sunglasses, backpacks and caps.
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The new children’s sunglasses feature 3-D silicon rubber moulded designs and stories on each side of the temples |
New children’s sunglasses
A completely new range of children’s sunglasses is available for summer 2010. Targeting four-year-olds and up, they are said to be the first children’s sunglasses to offer 3-D silicon rubber moulded designs and stories on each side of the temples.
The sunglasses give full UV protection, UV400, and comply with numerous standards, the company said. Each individual tag attached to the sunglasses lists all of the testing standards passed.
Women’s jewellery timepieces
For women, the FAA collection of jewellery timepieces with a hammered look is back by popular demand in different colours and finishes, including gold and silver, the company said.
In addition, FIX Colorful World watches come with straps in four colours, including white and pink.
For details, contact Joanne Froidevaux Nixon, Director Marketing and Sales, tel: +852 28540030, e-mail: joanne@jacquesfarel.com Visit www.jacquesfarel.com
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The FAA collection with a hammered look is back by popular demand in different colours and finishes |
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