Edrington Global Travel Retail has announced a restructure, effective 1 September, with key functions to be split between Singapore and Glasgow. Jeremy Speirs will assume leadership of the business as Regional Managing Director, Edrington Global Travel Retail, based in Glasgow.
He takes over from Suzy Smith who will return from Singapore to Glasgow to become Director of Strategy and Innovation.
Marketing and Commercial teams will be run from Singapore, in close proximity to Asian travellers and anticipated growth opportunities in the region.
Finance and Supply Chain functions will be centralised in Glasgow, providing global reach across time zones and accessibility to key global retailers, said the company.
Speirs has spent over 15 years at Edrington, making a key contribution to The Macallan’s growth in Asia Pacific over five years from 2010, and later becoming Managing Director for Europe, Middle East & Africa Travel Retail.
Speirs said: “This restructuring allows us to deliver a more agile response to the needs of our retail customers in a much-changed landscape while retaining a global footprint to accelerate growth as the travel industry recovers.
“Travel retail remains strategically important to Edrington and we are fully committed to our partners, to The Macallan Boutique programme and to delivering the innovation for which our brands have become known in this channel.”
He added: “As I look ahead to Edrington Global Travel Retail’s next chapter I’m fortunate to take over from Suzy, under whose leadership our reputation and credentials in luxury spirits have been strengthened through numerous high-profile initiatives including the successful rollout of The Macallan Boutique programme.”
