Kurate International elevates travel retail merchandising with compact Belle & Beau spinner concept

Dressed in pink and designed for impact, the latest merchandise display frames the sparkling collections, ensuring strong standout appeal within the travel retail space

Watch and jewellery specialist Kurate International has launched an upgraded spinner concept for its Belle & Beau brand, purpose-built for compact retail spaces in travel retail.

The brand offers stylish, affordable everyday luxury through trend-led jewellery collections tailored to the travel retail customer.

Belle & Beau has already built a strong presence across cruise and ferry channels, driven by traveller demand for accessible gifting and fashion-led accessories.

The countertop spinner optimises space with efficient merchandising, presenting around 55 pieces in a carefully curated assortment to deliver strong visual appeal.

The collection includes earrings, bracelets, necklaces, jewellery sets, anklets and triple earring sets, with prices ranging from £12 to £25 (US$16-US$33).

A key feature of the refreshed display is a dedicated stainless-steel jewellery section, expanding the range with durable, travel-friendly pieces designed to appeal to a diverse passenger base.

The spinner also features the ‘3 for £25’ promotion, designed to encourage impulse spend and multi-buy gifting in travel retail.

To strengthen its gifting appeal, the brand is offering a complimentary clear travel makeup bag with purchases above a minimum spend threshold.

Jewellery pieces are presented in gift boxes, with optional gift bags available, enhancing the collection’s appeal as a convenient travel retail gift solution.

Kurate International Senior Key Account Manager Sharon Edwards Smith said, “Belle & Beau continues to perform strongly within travel retail thanks to its combination of trend-led styling, affordable price points and gifting appeal.

“This countertop spinner has been specifically designed for locations with limited retail space, helping operators maximise productivity while offering travellers a highly visual and commercially attractive jewellery proposition.” 🛳️

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