CHINA. An extraordinary and insightful Luxury in China Summit drew to a close tonight at a power-packed awards Gala Dinner.
The event was organised by Fortune Character Institute, a leading authority on the spending habits of China’s wealthy.
At the event, Fortune Character President and CEO Steven Yao told delegates of the company’s exciting plans for an annual research study into the spending habits of wealthy Chinese overseas travellers in a joint venture with The Moodie Report.
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Steven Yao, President and CEO of Fortune Character Insitute, introduces special guests to the 2012 Luxury in China Summit |
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(Left) Piergiorgio Dal Santo, CEO Italy, Fortune Character; (Right) Dr Zhou Ting, Dean of Fortune Character Institute | |
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The Moodie Report Founder & Chairman Martin Moodie addresses the Luxury in China Summit in Shanghai today |
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Dr Zhou Ting, Director of Fortune Character Institute, delivered an enthralling presentation at today’s conference, which drew an audience of over 300 wealthy consumers, brand companies and advertising and media industry executives. The event culminated tonight with the Fortune Character Luxury Awards [full results to follow].
As reported yesterday, Chinese overseas spending by travellers will reach US$80 billion this year, up from US$72.6 million in 2011, according to The 2012 China Luxury Report released by Fortune Character Institute at the event.
The Moodie Report Founder & Chairman Martin Moodie said that travel retail, both in China and abroad, was a vital and credible channel for selling and showcasing bona-fide luxury products to the Chinese consumer. He noted: “Whether they are spending at home or abroad, duty free or duty paid, Chinese travellers are the most vibrant force the global travel retail industry has ever seen.”
We’ll bring you a full report of this landmark report plus extended coverage of the Summit in the next edition of The Moodie Report China, out next month.
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Delegates received a profound insight into Chinese consumer brand preferences, both local and international |
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Fortune Character’s Luxury in China Awards Gala Dinner was a glamorous occasion |
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Hands across the world: At the Gala Dinner, partners and associates of Fortune Character, including the Luxury Marketing Council China and The Moodie Report, symbolise their close working relationship |
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Richemont-owned Chinese brand Shanghai Tang (represented by Marketing Director China Xiang Gu, left) was one of the big winners on the evening | |
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Fortune Character President and CEO Steven Yao welcomes journalists to the launch of the 2012 China Luxury Report at the press conference preceding the Luxury in China Summit |
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Dr Zhou Ting, Dean of Fortune Character Institute, and Martin Moodie, Founder & Chairman of The Moodie Report |
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The Moodie Report China Deputy Editor Ying Wei (above) interviews Sun Yafei (below), the Founder and CEO of Chinese online luxury retail site 5lux.com. |
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Martin Moodie points to The Moodie Report’s Chinese wording at the 2012 Luxury in China Summit press conference |
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The 2012 China Luxury Report, including an extensive contribution from The Moodie Report (below) was unveiled at the Summit |
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