Moodie Davitt WeChat: Key stories from Week 39

CHINA. We are pleased to bring readers a summary of recent posts on The Moodie Davitt Report’s WeChat Official Account as the platform continues to grow strongly in China. Stories are posted four times a month in Mandarin and English.

The Moodie Davitt Report has stepped up its Chinese language coverage of key China-related stories, anchored by our WeChat platform, published four times a month. Readership is climbing steadily with the platform now attracting 4,768 followers, along with encouraging reading and sharing levels.

This service is complemented by our recently launched Moodie Davitt Report China Travel Retail Express platform, also on WeChat, which publishes daily.

We also publish the China Travel Retail Report, a quarterly eZine. The next edition will be published in coming days.

Moodie Davitt WeChat is curated under the direction of Penelope Zhou, our Hong Kong-based Chinese Editor, and company Founder & Chairman Martin Moodie, also based in Hong Kong.

They are supported by Chief China Representative Yimei Zhang, former Deputy General Manager at Hainan Tourism Investment Duty Free Co. (HTDF) in Sanya, who heads our newly established Moodie Davitt Hainan-based entity, which publishes Moodie Davitt China Travel Retail Express.

Dachang Wang, who had spent two years with HTDF as Brand Manager, has joined the Hainan team as Editor of Moodie Davitt China Travel Retail Express reporting to Yimei Zhang.

The Moodie Davitt Report China team: (Left to right) Yimei Zhang and Dachang Wang are based in Hainan, while Penelope Zhou and Martin Moodie are in Hong Kong

The Moodie Davitt Report is the only international travel retail media title to offer a WeChat service. Our platforms complement the strong and growing Chinese readership of our English language service. For native content enquiries, international companies should contact Publisher Irene Revilla at Irene@MoodieDavittReport.com while Chinese brands can contact Yimei Zhang at Yimei@MoodieDavittReport.com.

《穆迪达维特免税报告》是唯一进驻微信平台的国际旅游零售行业媒体。《穆迪达维特免税报告》微信公众号现有4,768名关注者,在现有英文平台日渐壮大的中文读者群体基础上实现更广泛触达。如需咨询英文原稿,请联系出版负责人Irene Revilla(邮箱:Irene@MoodieDavittReport.com + Yimei@MoodieDavittReport.com)

You can see highlights below from our latest edition. 本周热点资讯一览如下。

Creating a unique gourmet destination: Based on changing passenger demand and market orientation, Shanghai Hongqiao International Airport Terminal 2 has been actively optimising its F&B offer in recent years by improving the quantity and quality of its dining outlets while introducing more unique and internationally renowned brands to the mix. In this special feature, the airport’s commercial management tells The Moodie Davitt Report about progress so far and some exciting plans ahead. Click here for our WeChat story and here for our original English version.
Revitalising Hong Kong and Macau retail: With outbound travel by Chinese Mainland residents on the rise (accounting for more than 70% of total visitor arrivals in Hong Kong in the first half of the year), China Duty Free International has partnered with UnionPay International to launch the ‘All-in-One Shopping Rewards’ programme. Click here for our WeChat story and here for our original English version.
Key new partnership: Leading independent agency Hylink Group and the world’s leading global travel retail information source The Moodie Davitt Report have entered into a strategic content relationship aimed at delivering unparalleled depth and analysis to coverage of the Chinese traveller and China travel retail sectors at home and abroad. Click here for our WeChat story and here for our original English version.
Popping up in Hainan: L’OCCITANE Travel Retail has partnered with China Duty Free Group to unveil the Immortelle Divine Youth animation at the cdf Haikou Mova Mall in Hainan. Click here for our WeChat story and here for our original English version.
‘Duty Free +’ concept tees off: Shenzhen Duty-Free Group-owned Times DF Haikou Mission Hills last week partnered with Camus Cognac to host the Shenzhen Duty-Free Camus Golf Invitational at Haikou Mission Hills. Click here for our WeChat story and here for our original English version.
“128 years of storied heritage” – Swarovski is celebrating its almost 130-year history with a grand exhibition in Shanghai showcasing the brand’s classic jewellery collections and haute couture pieces, some of them from its century-old collection. Click here for our WeChat story and here for our original English version.
Partner with us on WeChat and reach your key Chinese audience in Chinese. Stories related to the China travel retail market are featured each week on The Moodie Davitt Report’s WeChat Official Account. Please scan the QR code to follow us and contact Irene@MoodieDavittReport.com for native opportunities.


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