New Boss Orange eyewear appeals to the non-conformists – 03/12/04

Clockwise, from top: Boss Orange 11346, 11347, 11348 and 11349. The new collection is to be released by licensee Charmant in January 2005

GERMANY. Charmant, the Boss eyewear licensee will release the new Boss Orange eyewear collection in January 2005.

The new collection comprises:

11346: The model, which is said to appeal to “non-conformists”, features heavy black acetate frame, emphasized metal screws and symmetrical drillings.

11347: The model, a combination of grated metal and smooth acetate, “lends the finishing touch to anything and everything.”

11348: Oversized mask lens, prominent metal screws and delicate orange leather-stitching make the sunglasses ideal for “the extroverted cosmopolitan male, who knows how to live life to its fullest”.

11349: Easy Rider-inspired model features exclusive black and orange stitched leather bridge.

For details, contact Kjartan G. Nielsen at +49 8131 3828 24 or email:


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