Oliva Cigars – part of the Vandermarliere Cigar Family (VCF) – will showcase its premium offerings at a Riviera Sunset evening event during the upcoming TFWA World Exhibition in Cannes.
In collaboration with Belgian chocolatier Neuhaus and Nicaraguan rum brand Flor de Caña, the event will take place on Monday 30 September, with sampling and tastings encouraged.
According to Oliva Cigars, “this initiative is not just about visibility; it’s about creating a memorable experience that aligns with the luxury and exclusivity of the TFWA”.
“The Riviera Sunset serves as an ideal platform for Oliva Cigars to strengthen its relationships with key stakeholders in the travel retail industry, reinforcing its commitment to quality and innovation in a dynamic market,” the company stated. The event is also “a strategic opportunity for Oliva Cigars to showcase its premium cigar offerings to an international audience”.
Oliva Cigars aims to enhance its visibility and expand its network within travel retail. “By aligning itself with prestigious partners like Neuhaus and Flor de Caña, Oliva Cigars hopes to solidify its reputation as a key player in the industry, renowned for its high-quality products and strategic collaborations.
“The brand’s presence at Cannes is a testament to its commitment to growth and its desire to elevate the consumer experience in travel retail.”
While the event is invite-only, interested parties are welcome to register their interest with Anouck Vandenbogaerde, Marketing Manager for VCF on Rivierasunset@vcfcigars.com. ✈️
