Perfumes Y Diseño has this month unveiled a new flagship feminine fragrance from Spanish jewellery and accessory brand Tous. The scent is inspired by, and dedicated to, Tous Creative Director Rosa Oriol.
The floral-musky juice, which features rose, was composed by Christine Nagel, who explained: “I wanted to interpret this rose heart in a natural and luminous way.” The fragrance opens on notes of bergamot, rhubarb and an Ozonic accord, building to a heart of May Rose Absolute, violet and raspberry. The base includes vanilla and musk.
 |
 |
 |
The latest launches from Perfumes Y Diseño |
The pink and white packaging is said to reflect the essence and personality of Rosa – and the Tous know-how. The crystal trapezium-shaped flacon is topped with a jewel-like cap. The outer carton is inscribed with the words “Happy thoughts lead to happiness”, underscored with Rosa’s signature.
The advertising campaign features Rosa herself, and was shot by Ellen Von Unwerth. It shows Rosa at her desk, surrounded by her favourite teddy bear (the brand’s emblem) and her creative tools: gemstones, pearls and design notebook.
In other Tous news, Perfumes Y Diseño has unveiled Tous Man Intense, aimed at a man “of strong character, with an enigmatic yet sincere personality, [who is] confident, charismatic and distinguished”.
The fougère-aromatic juice was created by Alienor Massenet and Pierre Wargnye. The key ingredients are musk, amber, moss, Tonka bean, neroli, orange blossom, amber and sage. The latter is said to intensify the presence of the other notes, and give character to the fragrance.
The colour-scheme is black, charcoal grey and orange; the fragrance name is accented in silver. The advertising visual features model David Miller, and was shot by photographer Daniel Riera.
Lastly, in June Perfumes Y Diseño will introduce a new feminine fragrance from Roberto Verino, called RV Pure Woman. It is a companion scent to the masculine RV Pure which was launched in 2011.
Described as a fragrance of opposites – and the attraction between them – the fragrance name reflects the purity of values and intentions, as well as aesthetic purity, according to the brand.
The floral-green juice, composed by Domitille Bertier, opens on top notes of pink pepper, galbanum and green violet leaves, building to a heart of Damascene Rose, mimosa and water lily. The base blends musk, cedar and moss.
RV Pure Woman is presented in a spherical glass bottle. The outer packaging is coral pink and steel grey.
[houseAd5]
