SABMiller names key development role for Nordic & Baltic region

Anders Bäckström

SABMiller Travel Retail & Duty Free has appointed Anders Bäckström as Business Development Manager, in charge of expanding the company’s business in the Nordic & Baltic region.

Bäckström joined the team earlier this month, bringing with him a wealth of experience from his previous roles. Prior to this he was in charge of Cloetta travel retail in the Nordic region; before that he worked with Spendrups brewery as key account manager.

In a statement, the company said that Bäckström “will be a great asset in terms of his knowledge on the travel retail landscape in this important region”.

Anders Bäckström can be contacted at

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