Mondelez International has published its Snacking Made Right 2025 sustainability progress report, outlining advances across packaging innovation, climate action and ingredient sourcing.
Around 96% of Mondelez International packaging is designed to be recyclable, with an -11.5% reduction in virgin plastic against the 2020 baseline and 3.7% recycled content achieved across the portfolio by 2025.
In addition, up to 80% recycled plastic is now used in gifting chocolate trays across Milka, Marabou and Suchard in Europe. This eliminates 850 metric tonnes of virgin plastic.
Ingredient sourcing and transparency also featured prominently in the update. Mondelez International sources 100% of the cocoa volume for its chocolate business through Cocoa Life sustainability programme, which works with more than 257,000 registered cocoa farmers across eight cocoa-producing countries.
The programme is designed to support more sustainable cocoa farming practices while improving transparency and traceability across the supply chain.
Importantly, Mondelez has reduced greenhouse gas emissions across its value chain by -21% since 2018, against a target of a -35% reduction by 2030. The company noted that climate considerations are increasingly becoming part of broader operational decision-making across the business, including within travel retail.
Mondelez World Travel Retail (WTR) is also enhancing efficiencies across its supply chain.
For example, 100% of its European biscuit wheat is grown under the Harmony sustainability charter. There are currently 1,200 farmers, cooperatives and millers participating in the Harmony wheat programme, which covers 56,800 hectares of land, supporting an estimated 6.7 million bees and 27 butterfly species.
A key part of Snacking Made Right is promoting Mindful Snacking. 94% of Mondelez International net revenue in 2025 came through Mindful Portion snacks, defined as individually wrapped Mindful Portion serving sizes of 200 calories or less or products carrying Mindful Portion labelling.
In travel retail, dedicated collections such as the Converter range feature individually wrapped pieces give travellers a premium format that works for sharing, gifting and controlled indulgence in a single pack.
Mondelez WTR said shoppers are placing growing importance on provenance, ethical sourcing and environmental responsibility, particularly within the confectionery category.
Mondelez WTR Vice President & Managing Director Joost Rosmuller commented, “In travel retail, premium isn’t just how a product looks on shelf – it is how it’s made, how it’s sourced, and what it leaves behind.
“When a traveller picks up one of our products as a gift, they are handing over a story – and increasingly, they want that story to include how the cocoa was sourced and how the packaging was made. That’s why sustainability in this channel isn’t a separate narrative; it’s part of what makes our brands desirable.”
He added: “For us, Destination: Value means delivering products that are worth choosing, not just for what’s inside, but for what stands behind them. Sustainability and desirability aren’t trade-offs – they are the same thing.” ✈
