Fashion & accessories brand Sorbet Island will present its latest swimwear collections and travel accessory sets at the TFWA World Exhibition in Cannes (Bay Village, Bay 22).
The Sorbet Island brand portfolio, created in 2014 by Sophia Mamas, features three key categories – swimwear, accessories and jewellery – all designed according to the brand’s key principles of “inclusivity, authenticity and positivity”.
Sorbet Island’s swimwear is designed to flatter every body, through its signature one-size-fits-most concept. The collection targets travel retail with sizes ranging from XS to XXL and cups A to G.
The brand will introduce five fresh swimwear styles and a new 12-shade colour range in Cannes. Highlights include the Lory bikini – a strapless suntan-friendly design with a modern feminine cut; and the Mia, which sports a classical ‘triangle’ bikini top for all cup sizes.
The one-piece swimsuits Jade and Livia feature adjustable and removeable straps for added versatility.
Sorbet Island will also introduce silk travel accessory sets comprising a sleep mask, hair scrunchie and bracelet. Soft, gentle and naturally hypo-allergenic, silk reduces friction and prevent creases and wrinkles while offering moisture- and temperature-regulating properties for ultimate comfort.
The silk scrunchies minimise hair breakage and split ends, making them a travel essential.
The trendy silk bracelets are customisable for events, gifts or corporate branding and come with a lucky note inside a charming ‘message in a bottle’. Initially, three designs of travel sets featuring different combinations will be available to travel retailers.
Sorbet Island CEO & Founder Sophia Mamas commented: “We are very excited to present our latest introductions at the TFWA World Exhibition in Cannes. The brand has made excellent progress in the GTR channel over the past year, through high-profile pop-ups and permanent listings.
“Our pioneering yet beautifully simple ‘one size fits most’ swimwear concept is ideal for travel retail and really resonates with women all over the world who find the prospect of shopping for swimwear overwhelming, due to fit and sizing issues. I’m thrilled to be extending our innovative swimwear portfolio with these new styles and shades.
“We are committed to developing our portfolio and keeping our collections fresh and exciting. I am confident our new travel accessory sets will appeal to existing customers and help a new demographic of travellers to discover our brand.” ✈️
