Airport Advertising
JCDecaux Oman delivers major Amouage brand installation at Muscat International Airport
The ambitious brand advertising activation blends Omani luxury heritage, high-impact media and engineering innovation to create an immersive passenger experience.
Messages of peace, blessings, thanks and good fortune feature in today’s Images of the Day from key travel retailers, as the region marks the Mid-Autumn Festival and Chuseok, two widely celebrated seasonal occasions.
The ambitious brand advertising activation blends Omani luxury heritage, high-impact media and engineering innovation to create an immersive passenger experience.
The much-anticipated tender marks the next step in Schiphol’s transition from an in-house advertising model to partnerships with specialist media concessionaires across its Dutch airport network.
Today’s image selection, shared by Rupan Mazumdar, Advertisement Lead at Adani Airport, puts the spotlight on the Elliptical Video Wall in the arrivals area of Lokpriya Gopinath Bordoloi International Airport, Guwahati.
The Schiphol Group tender spans three packages, with contracts to run until December 2032, as the airport company prepares to outsource its advertising and media activities.
The commercial growth of +9.2% year-on-year to June outstripped a +6.4% rise in passenger traffic in the period.
Malaysia Airports Managing Director Dato’ Mohd Izani Ghani says the company seeks to understand how the potential of its vast audience can translate into “a more effective airport media ecosystem that serves brands and partners while contributing positively to the passenger experience”.
Concession revenue at the Danish gateway amounted to DKK471 million (US$73.6 million) for the first six months, an increase of around +6% compared with the same period last year.
Retail results represented a mixed bag with passenger spend rate up but overall income down at New Zealand’s premier airport company. Refurbishment and a change in mix towards lower-margin categories were key influences.
The extensive activation combines digital engagement, high-impact airport media and retail experiences to showcase Sol de Janeiro’s summer campaign to travellers across Paris Charles de Gaulle and Orly airports.
Western Sydney International Airport General Manager Retail Glyn Williams talks about an ambitiously curated offer, the wow factor, sense of space and what travellers can expect at new 24-hour global gateway.
Gimeno is a well-known Spanish entrepreneur and investor in the retail and technology industry; he will lead judging for the awards, which were launched to recognise excellence among brands, operators and airports across Aena’s airport network.












