US. Miami-based DFASS Ventures, a member of the DFASS Group, has been awarded the onboard duty free retail contract for Delta Air Lines, effective 8 April, The Moodie Report can reveal.
The business has been run by Diplomatic Supplies Canada (DSC) since 2004.
Neither DFASS nor Delta could be reached as we went to press, but key vendors who have been notified officially of the change have confirmed it to The Moodie Report.
The business is estimated to be generating annual sales of about US$12 million but sources believe the potential is much higher. Delta is planning to put a much greater focus on its inflight duty free operation and is also rapidly expanding its route network – including new services to Tel Aviv, Copenhagen, Nice and Kiev, among others.
The agreement is a considerable gain for Benny Klepach’s privately-held DFASS, which is now the dominant inflight supply and retail force in North America. It also enjoys a strong presence in Latin American, Caribbean and North American ground shops.
The retailer has worked especially hard to develop a tailor-made offer customised to each airline client, believing that is key to maximising revenues for individual customers.
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