‘Fitness for the Face’: Clinique unveils new Sculptwear range

Clinique has unveiled a key new addition to its skincare offer, the Sculptwear range, which is available now in the travel retail channel.

The Sculptwear collection, described as “˜fitness for the face’, comprises three products – a Lift and Contour Serum for Face and Neck, a Contouring Massage Cream Mask and a new Sonic System Massage Treatment Applicator. 

The Sculptwear franchise is described as “exercise for the face”

Sculptwear Lift and Contour Serum for Face and Neck claims to firm and sculpt cheeks for a more contoured, defined appearance, tone the jawline and reduce the appearance of lines and wrinkles on the neck. Featuring polysculpt technology, and ingredients including sweet almond seed extract, red algae extract and soybean seed extract, the serum is said to provide the skin with visible tightening benefits thanks to the presence of Lysophosphatidic acid (LPA). 

Clinique recommends applying the serum generously to the face and neck twice daily, morning and evening, before moisturising.

The Massage Cream Mask is formulated with glucosamine, pea and bamboo extract, plus whey protein to make skin look and feel firmer. Other ingredients include Chlorellagen, said to stimulate natural collagen and elastin production, and extracts of Crithmum Maritimum, sunflower, cucumber, barley and sweet almond seed. 

For even application, the Contouring Massage Cream Mask can be applied using the Sonic System Massage Treatment Applicator

The Massage Cream Mask is designed to be massaged into the skin using the Clinique Sonic System Massage Treatment Applicator to ensure even distribution, Clinique noted.

To use the mask on its own, consumers should apply an even and generous layer all over the face and neck using an upward motion, leave on for five to ten minutes, then gently tissue off the excess and massage any residue into skin.