Hello Kitty to lift lucky paw in Singapore – 23/04/08

FRANCE. Hello Kitty by Victoria Couture, a luxury fashion brand featuring the iconic cat created by Japanese company Sanrio, will present its Fall/Winter 2008 collection at the TFWA Asia Pacific Exhibition next month (Stand number: B22).

The luxury brand, handled exclusively by travel retail specialists TRISA (Travel Retail International SA), features womenswear, childrenswear and accessories.

Having made its debut at the 2007 TFWA World Exhibition in Cannes, the line “is enjoying great worldwide success” and is now making serious inroads in the travel retail channel, said TRISA Brand Manager Olivia de Wailly.

De Wailly, together with TRISA International Sales Director David Godfrey, is responsible for the development of the Hello Kitty brand in global travel retail.

For details, contact Olivia de Wailly at tel: + 33 1 42 97 53 23 and e-mail: odewailly@latr.ch; or David Godfrey at dgodfrey@pisagen.ch.

Visit www.victoriacouture.com.

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