SINGAPORE. MasterCard Worldwide has signed an agreement with Resorts World Sentosa which makes MasterCard the ‘Preferred Card’ at the premier integrated resort. Resorts World Sentosa opened its doors in January this year.
The alliance will provide MasterCard with a range of cardholder usage incentives, seasonal marketing programmes and merchant offers.
“Resorts World Sentosa offers a wide range of exciting attractions and offerings, many of which are world firsts. With the exclusive privileges that we will be rolling out as part of this collaboration, MasterCard cardholders can look forward to varied unique and priceless experiences with us,” said Resorts World Sentosa Vice President Promotions and Partnerships Angela Lam.
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Travellers will be able use their MasterCard cards to purchase exclusive destination packages at Resorts World Sentosa, which will include specially-priced accommodation and entrance tickets to attractions such as Universal Studios |
MasterCard Worldwide Executive Vice President South East and South Asia Ajay Bhalla added: “The agreement with Resorts World Sentosa has given us a strategic foothold in what is set to be one of the greatest draws in Singapore for tourists from across the region.
“According to the latest MasterCard survey, intra-regional travel continues to be popular, with 86% of consumers from the Asia Pacific preferring to travel to destinations in the region. This strategic alliance allows MasterCard and Resorts World Sentosa to develop customised programmes to enhance visitors’ travel experiences in Singapore.”
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The Valiram Group’s Resorts World Sentosa venture was profiled in the May 2010 issue of The Moodie Report Digital Print Edition |
Travellers will be able use their MasterCard cards to purchase exclusive destination packages at the resort, which will include specially-priced accommodation, entrance tickets to attractions such as Southeast Asia’s first Universal Studios theme park, dining vouchers and customised holiday itineraries.
Cardholders can also look forward to “customised priceless experiences”, ranging from behind-the-scenes backstage tours to special invitations to events and concerts.
As part of the agreement MasterCard will also be given access to hotel room nights within the Resort, admission tickets and express passes for Universal Studios Singapore for use in cardholder promotions.
About Resorts World Sentosa
Resorts World Sentosa, hailed as one of the world’s most extensive and expensive integrated resorts at S$6.6 billion (US$4.8 billion), was built in a record time of less than three years.
From January to March this year it opened its first four hotels; its shopping and dining strip “˜FestiveWalk’; Singapore’s first casino, together with the Resorts World Convention Centre, which includes its Compass Ballroom, 26 function rooms and 1,600-seat Festive Grand theatre; and Southeast Asia’s first and only Universal Studios Singapore. As reported (click on icon for full story) the Valiram Group, one of Asia’s leading luxury and travel retailers, has opened an extensive upscale shopping offer.
Supporting the attractions are a 3,500-space car park facility, restaurants, retail stores and entertainment and public attractions that include Emmy-award winner Jeremy Railton’s Lake of Dreams and Chamber of Treasures.
Resorts World Sentosa will open the world’s largest Marine Life Park, its Maritime Xperiential Museum, a destination spa and two remaining hotels with a total of 500 rooms in phase two of its development.
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