AUSTRALIA. Specialist market research firm THINK Global Research will unveil the results of a bespoke consumer research project at the upcoming 2024 Australian Airports Association Retail & Commercial Forum to take place in Melbourne, Australia on 22-24 July.
The research focuses on consumer retail preferences and trends at airports across Australia and New Zealand.
Organised by a partnership between the Australian Airports Association (AAA), The Mercurius Group and The Moodie Davitt Report, the Forum brings together all the key players in the airport non-aeronautical revenue sector.
These include airports from Australia, New Zealand and the Pacific Islands, duty-free and speciality retailers, food & beverage operators, foreign exchange operators, advertising concessionaires, ground transport providers and various advisers and suppliers.
THINK’s research comprehensively delves into all facets of retail including duty free, speciality retail and F&B. Key to the research is how the airport traveller is evolving in recent years and the key trends facing the airport retail channel.
THINK’s presentation of the findings from its survey of 1,000 passengers will headline Day 2 of the Forum and set up critical discussions over the following two days.
AAA Chief Operating Officer Adrian Plumb said: “THINK has been a Forum partner since the beginning of the event and their research provides important insights into the consumer perspective. Their contribution to the Forum is a critical addition for delegates to understand upcoming trends and how retail can evolve.
“What’s more, these studies are not just targeted at large airports, smaller regional airports can also gain valuable insights which has the potential to transform their retail offerings.”
The Mercurius Group Managing Director Ivo Favotto commented: “A key feature of this Forum is that we always like to start the discussions with a focus on the consumer. And no research company in the Pacific region knows the travelling consumer better than THINK.”
The Moodie Davitt Report President Dermot Davitt added: “The understanding of the latest consumer trends that THINK brings are invaluable insight to Forum delegates. We’ve had great feedback from delegates in previous years about THINK’s insights, so we are looking forward to having them back.”
THINK Global Research Managing Director Kristy Ihle said: “This marks our third year presenting at the Forum, providing key information to deeply understand the traveller.
“Our 15 years of experience has informed the insights on how the traveller has evolved and key trends. We have uncovered impactful insights that each delegate can utilise to enhance their operations and strategy.” ✈
