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The FiFi Award-winning Victoria’s Secret Bombshell fragrance |
ISRAEL. Leading speciality retailer of lingerie and beauty products, Victoria’s Secret, has opened its first Beauty & Accessories stores at Tel Aviv Ben Gurion Airport, in partnership with James Richardson Duty Free and Factory 54.
The airside store (789sq ft) opened on 10 September; the landside shop (708sq ft) will open on 12 September. Both offer an assortment of the brand’s best-selling beauty products, including the FiFi Award-winning fragrances VS Angel and Victoria’s Secret Bombshell. The stores also carry the VS Fantasies body care range.
The shop interiors are described as glamorous and contemporary, and feature black cherry fixtures, lit focal walls, an image gallery and a video wall which showcases Victoria’s Secret Supermodel footage.
Also available is a unique accessories collection which is exclusive to the Beauty & Accessories concept stores. Said to be perfect for those seeking travel-oriented gifts, the line includes Victoria’s Secret branded bags, cosmetics cases, luggage, small leather goods and sunglasses.
More about Factory 54
Factory 54 is the exclusive importer and distributor of a variety of leading international designer fashion brands. These include Emporio Armani, Marc by Marc Jacobs, Michael by Michael Kors, Repetto, UGG and Juicy Couture. Owned by the Irani Group, it specialises in retailing fashion apparel and footwear in various sectors.
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