UK. Eye Airports has enhanced its advertising estate at Newcastle International Airport with the addition of 70-inch, high-definition digital advertising screens.
The company said that, with limited outdoor advertising space across the city in northeast UK, the new media offered an opportunity for brands to build campaigns and connect with audiences.
The screens are also compatible with mobile technology, offering further ways to engage consumers.
Newcastle is the biggest airport in the northeast of the UK, serving 4.46 million passengers a year. Over 85% of passengers are UK residents.
Eye Airports’ new installations at Newcastle Airport complement restricted outdoor media across the city |